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	1.	Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley by Stanley, Richard E. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : Prentice-Hall, 1977.Availability: Items available for loan: [Call number: 658.82 STA] (1). Place hold Add to cart (remove)
	2.	Advertising communications & promotion management / John R. Rossiter and Larry Percy by Rossiter, John R \| Percy, Larry. Edition: 2nd edMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 1997.Availability: Items available for loan: [Call number: 659.1 ROS] (1). Place hold Add to cart (remove)
	3.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch , George E \| Belch , Michael A. Edition: 6th edMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill, 2007.Availability: Items available for loan: [Call number: 659.1 BEL] (1). Lists: MCOME/A301 Sales and Distribution Management. Place hold Add to cart (remove)
	4.	Advertising & sales promotion : concepts & strategies / A. S. Gupta by Gupta, A. S. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Pune : Everest, 2008.Availability: Items available for loan: [Call number: 659.1 GUP] (2). Place hold Add to cart (remove)
	5.	Advertising & sales promotion / S. H. H. Kazmi & Satish K Batra by Kazmi, S. H. H \| Batra, Satish K. Edition: 3rd edMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Excel Books, 2009.Availability: Items available for loan: [Call number: 659.1 KAZ] (1). Place hold Add to cart (remove)
	6.	Advertising and sales promotion : concepts and strategies / A. S. Gupta by Gupta, A. S. Edition: 3rd edMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Pune : Everest, 2010.Availability: Items available for loan: [Call number: 659.1 GUP] (4). Place hold Add to cart (remove)
	7.	Advertising and promotions : an IMC perspective / Kruti Shah and Alan D'Souza by Shah, Kruti \| D'Souza, Alan. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata Mc graw Hill, 2009.Availability: Items available for loan: [Call number: 659.1 SHA] (1). Place hold Add to cart (remove)
	8.	No cover image available A Comparative study of advertisement awareness, media influence and self-decision regarding buying pattern among women belonging to age groups 18-22 years and 45-55 years by Honey Chopra \| Jadavpur University \| M.Sc \| Sudakshina Gupta. Material type: Mixed materials Availability: Items available for loan: [Call number: 1993/ HM-6] (1). Place hold Add to cart (remove)
	9.	No cover image available Effect of sales promotion on consumer purchase behaviour by Rajashree Mukherjee \| Jadavpur University \| M.Sc \| Komal Sharma. Material type: Mixed materials Availability: Items available for loan: [Call number: 2000/ FRM-1] (1). Place hold Add to cart (remove)
	10.	Fashion : promotion in practice / by Jon Cope and Dennis Maloney by Cope, Jon \| Maloney, Dennis [Author]. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : Bloomsbury Publishing, 2016.Availability: Items available for loan: [Call number: 659.1974692 COP] (1). Place hold Add to cart (remove)

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