JDBI Learning Resource Center

Effect of sales promotion on consumer purchase behaviour

By: Rajashree Mukherjee | Jadavpur University | M.Sc.
Contributor(s): Komal Sharma.
Material type: Mixed materialsMixed materialsSubject(s): FAMILY RESOURCE MANAGEMENT | SALES PROMOTIONDDC classification: 2000/
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Item type Current library Call number Status Date due Barcode
THESIS JDBI Learning Resource Center 2000/ FRM-1 (Browse shelf(Opens below)) Available T306

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