JDBI Learning Resource Center

A Comparative study of advertisement awareness, media influence and self-decision regarding buying pattern among women belonging to age groups 18-22 years and 45-55 years

By: Honey Chopra | Jadavpur University | M.Sc.
Contributor(s): Sudakshina Gupta.
Material type: Mixed materialsMixed materialsSubject(s): HOME MANAGEMENT | SALES PROMOTIONDDC classification: 1993/
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Item type Current library Call number Status Date due Barcode
THESIS JDBI Learning Resource Center 1993/ HM-6 (Browse shelf(Opens below)) Available T184

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