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Advertising : principles and practice / William Wells, Sandra Moriarty and John Burnett

By: Wells, William.
Contributor(s): Moriarty, Sandra.
Material type: TextTextPublisher: Pearson Education, .Edition: 7th ed.Description: xxxi, 590 p.ISBN: 9788131714140.Subject(s): ADVERTISING | COMMERCEDDC classification: 659.1
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TEXT BOOKS JDBI Learning Resource Center 659.1 WEL (Browse shelf(Opens below)) Available 16783

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