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Advertising : concepts and cases / Edited by V. Parthasarathy

By: Advertising: Concepts and Cases.
Contributor(s): Parthasarathy, V [Editor].
Material type: TextTextPublisher: Hyderabad : The ICFAI University, 2004.Description: viii, 169, A11 p.ISBN: 81-7881-243-6.Subject(s): ADVERTISINGDDC classification: 659.1
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TEXT BOOKS JDBI Learning Resource Center 659.1 ADVC (Browse shelf(Opens below)) Available 8472

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