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Global marketing management : changes, challenges and new strategies / Kiefer Lee, Steve Carter

By: Lee, Kiefer.
Contributor(s): Carter, Steve.
Material type: TextTextPublisher: New Delhi : Oxford University Press, 2008.Description: xiv, 582 p.ISBN: 9780195682151.Subject(s): EXPORT MANAGEMENTDDC classification: 658.84
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TEXT BOOKS JDBI Learning Resource Center 658.84 LEE (Browse shelf(Opens below)) Available 10540

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