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Differentiate or die : survival in our era of killer competition / Jack Trout with Steve Rivkin
By: Trout, Jack.
Contributor(s): Rivkin, Steve.
Material type:
TextPublisher: Chennai : EastWest Books, 2004.Description: x, 236 p.ISBN: 81-86852-91-3.Subject(s): MARKETING MANAGEMENTDDC classification: 658.8
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| TEXT BOOKS | JDBI Learning Resource Center | 658.8 TRO (Browse shelf(Opens below)) | Available | 8741 |
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| 658.8 SRI Services marketing the Indian context | 658.8 STA Fundamentals of marketing | 658.8 TEX Pocket textile merchandising & marketing expert | 658.8 TRO Differentiate or die survival in our era of killer competition | 658.8 TUT Social media marketing | 658.8 VEN Marketing management a decision-making approach | 658.8 VER Marketing |
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