Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee

By: Lovelock, Christopher.

Contributor(s): Wirtz, Jochen.

Material type: Text

TextPublisher: Delhi : Pearson, 2010c.Edition: 7th ed.Description: xx, 637 p.ISBN: 978-81-317-5939-4.Subject(s): COMMERCE | MANAGEMENTDDC classification: 658.8

List(s) this item appears in: COM502M Marketing of services

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Item type	Current library	Call number	Status	Barcode
TEXT BOOKS	JDBI Learning Resource Center	658.8 LOV (Browse shelf(Opens below))	Not For Loan	14708
TEXT BOOKS	JDBI Learning Resource Center	658.8 LOV (Browse shelf(Opens below))	Available	14709
TEXT BOOKS	JDBI Learning Resource Center	658.8 LOV (Browse shelf(Opens below))	Available	14710
TEXT BOOKS	JDBI Learning Resource Center	658.8 LOV (Browse shelf(Opens below))	Available	14711
TEXT BOOKS	JDBI Learning Resource Center	658.8 LOV (Browse shelf(Opens below))	Available	14712

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