| 000 | 00537nam a2200193Ia 4500 | ||
|---|---|---|---|
| 003 | In-KoJDB | ||
| 008 | 161102s9999 xx 000 0 und d | ||
| 020 |
_a81-7881-243-6 _cRs. 350/ - |
||
| 040 | _aJDBI | ||
| 041 | _aeng | ||
| 082 |
_a659.1 _bADVC |
||
| 100 | _aAdvertising: Concepts and Cases | ||
| 245 |
_aAdvertising _bconcepts and cases _cEdited by V. Parthasarathy |
||
| 260 |
_aHyderabad _bThe ICFAI University _c2004 |
||
| 300 | _aviii, 169, A11 p. | ||
| 650 | _aADVERTISING | ||
| 700 |
_aParthasarathy, V. _eedt |
||
| 942 | _cBK | ||
| 999 |
_c7780 _d7780 |
||