000 | 00508nam a2200205Ia 4500 | ||
---|---|---|---|
003 | In-KoJDB | ||
008 | 161102s9999 xx 000 0 und d | ||
020 | _a9971-51-389-7 | ||
040 | _aJDBI | ||
041 | _aeng | ||
082 |
_a658.83 _bAAK |
||
100 | _aAaker, David A. | ||
245 |
_aMarketing research _cDavid A. Aaker, V. Kumar, George S. Day |
||
250 | _a9th ed | ||
260 |
_aNew York _bJohn Wiley _c2003 |
||
300 | _axvi, 749 p. | ||
650 | _aMARKETING RESEARCH | ||
700 | _aKumar, V. | ||
942 | _cBK | ||
999 |
_c7262 _d7262 |