| 000 | 00587nam a2200229Ia 4500 | ||
|---|---|---|---|
| 003 | In-KoJDB | ||
| 008 | 161102s9999 xx 000 0 und d | ||
| 020 | _a9788131756898 | ||
| 040 | _aJDBI | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bKEL |
||
| 100 | _aKeller, Kevin Lane | ||
| 245 |
_aStrategic brand management _cKevin Lane Keller, M G Parameswaran and Isaac Jacob |
||
| 250 | _a3rd ed | ||
| 260 |
_aNew Delhi _bPearson _c2011 |
||
| 300 | _a695 p. | ||
| 650 | _aBRAND NAME | ||
| 650 | _aCOMMERCE | ||
| 650 | _aPRODUCT MANAGEMENT | ||
| 700 | _aParameswaran, M G | ||
| 942 | _cBK | ||
| 999 |
_c12541 _d12541 |
||