JDBI Learning Resource Center

MCOME/M402 Service MArketing

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Services marketing people, technology, strategy Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee by
  • Lovelock, Christopher
  • Wirtz, Jochen
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi Pearson 2010c
Availability: Items available for loan: JDBI Learning Resource Center (5)Call number: 658.8 LOV, ...
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