MCOMC202 Marketing Management

This list contains 3 titles

	Principles of marketing Philip Kotler and Gary Armstrong by Kotler, Philip Armstrong, Gary Edition: 12th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson 2008 Availability: Items available for loan: JDBI Learning Resource Center (1)Call number: 658.8 KOTP. Not available: JDBI Learning Resource Center: Checked out (1). Add to cart (remove)
	Marketing management planning, implementation & control V.S. Ramaswamy and S. Namakumari by Ramaswamy. V.S Namakumari, S Edition: 3rd ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Macmillan 2002 Availability: Items available for loan: JDBI Learning Resource Center (3)Call number: 658.8 RAM, ... Add to cart (remove)
	Case studies in marketing the Indian context R.Srinivasan by Srinivasan, R Edition: 5th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi PHI Learning 2011 Availability: Items available for loan: JDBI Learning Resource Center (4)Call number: 658.80954 SRI, ... Add to cart (remove)