JDBI Learning Resource Center

COM502M Marketing of services

This list contains 2 titles

Services marketing S M Jha by
  • Jha, S M
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Mumbai Himalaya 2009
Availability: Items available for loan: JDBI Learning Resource Center (1)Call number: 658.8 JHA.
Services marketing people, technology, strategy Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee by
  • Lovelock, Christopher
  • Wirtz, Jochen
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi Pearson 2010c
Availability: Items available for loan: JDBI Learning Resource Center (4)Call number: 658.8 LOV, ... Items available for reference: JDBI Learning Resource Center: Not For Loan (1)Call number: 658.8 LOV.
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