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Strategic marketing / David W. Cravens and Nigel F. Piercy

By: Cravens, David W.
Contributor(s): Piercy, Nigel F.
Material type: TextTextPublisher: New Delhi : Tata McGraw Hill Education, 2006.Edition: 8th ed.Description: xvii, 726 p.ISBN: 978-0-07-068260-3.Subject(s): MARKETINGDDC classification: 658.802
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Item type Current library Call number Status Date due Barcode
TEXT BOOKS JDBI Learning Resource Center 658.802 CRA (Browse shelf(Opens below)) Available 13277
TEXT BOOKS JDBI Learning Resource Center 658.802 CRA (Browse shelf(Opens below)) Available 13278

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