659.1<br/>JET<br/><br/>
97001053211231<br/><br/>
Jethwaney, Jaishri <br/><br/>
Advertising management 
/ Jaishri Jethwaney and Shruti Jain 
. – New Delhi :  Oxford University Press, 2006.
<br/><br/>xii, 716 p. 
<br/><br/>ISBN 978-0-19-567843-7  : Rs. 375/ -.
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING
<br/><br/><label>Dewey Class. No.: </label>659.1  / JET