659.1ADV 9226 Advertising: Innovative Media Options Advertising : innovative media options / Edited by K. Suresh . – Hyderabad : The ICFAI University Press, 2006. xii, 224 p. ISBN 81-314-0081-6 : Rs. 425/ -. Subjects--Topical Terms: ADVERTISING Dewey Class. No.: 659.1 / ADV