660MAR 17580 Marchev, Plamen Angelov Brands, colours, images and the bio-sign : influences of food label's context factors upon consumers' understanding of health claims and their attitudes towards them / by Plamen Angelov Marchev . – Grin, 2013. 104 p. ISBN 9783668141896 : 3384.00. Subjects--Topical Terms: Food Science and NutritionFood Label Dewey Class. No.: 660 / MAR