659.1<br/>SHA<br/><br/>
16784<br/><br/>
Sharma, Kavita <br/><br/>
Advertising planning & decision making 
/ Kavita Sharma 
. – New delhi :  Taxmann, 2011.
<br/><br/>373 p. 
<br/><br/>ISBN 9788171949427  : Rs. 345.00.
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING<br/>COMMERCE
<br/><br/><label>Dewey Class. No.: </label>659.1  / SHA