658.8<br/>MAR<br/><br/>
16757<br/><br/>
Marketing Management <br/><br/>
Marketing management  : cases and concepts 
/ Nikhilesh Dholakia, Rakesh Khurana, Labdhi Bhandari and Abhinandan K Jain 
. – Chennai :  Macmillan, 2009.
<br/><br/>643 p. 
<br/><br/>ISBN 9780333902752  : Rs. 325.00.
<br/><br/><label>Subjects--Topical Terms: </label><br/>COMMERCE<br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAR