658.8<br/>LAH<br/><br/>
1296616777<br/><br/>
Lahiri, Isita <br/><br/>
Principles of marketing and e-commerce 
/ Isita Lahiri, Sujit Kumar Ghosh 
. – Delhi :  Pearson, 2012.
<br/><br/>xxv, 445 p. 
<br/><br/>ISBN 9788131761380 .
<br/><br/><label>Subjects--Topical Terms: </label><br/>E-COMMERCE<br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / LAH