658.8342<br/>KHA<br/><br/>
12688126899417<br/><br/>
Khan, Matin <br/><br/>
Consumer behaviour and advertising management 
/ Matin Khan 
. – Kolkata :  New Age International, 2011.
<br/><br/>xv, 374 p. 
<br/><br/>ISBN 9788122419474  : Rs. 195/ -.
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOR
<br/><br/><label>Dewey Class. No.: </label>658.8342  / KHA