658.8<br/>VEN<br/><br/>
12656<br/><br/>
Venugopal, Pingali <br/><br/>
Marketing management  : a decision-making approach 
/ Pingali Venugopal 
. – New Delhi :  Response, 2010.
<br/><br/>xvii, 245 p. 
<br/><br/>ISBN 9788132104711  : Rs. 395.00.
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / VEN