658.84
HOL
1263812637
Hollensen, Svend
Global marketing : a decision-oriented approach
/ Svend Hollensen & Madhumita Banerjee
. – 4th ed
. – Delhi : Pearson Education, 2010.
xxxix, 753 p.
ISBN 978-81-317-2814-7 : 550.00.
INTERNATIONAL MARKETING
658.84 / HOL