658.84
HOL

1263812637

Hollensen, Svend

Global marketing : a decision-oriented approach / Svend Hollensen & Madhumita Banerjee . – 4th ed . – Delhi : Pearson Education, 2010.

xxxix, 753 p.

ISBN 978-81-317-2814-7 : 550.00.


INTERNATIONAL MARKETING

658.84 / HOL