658.8BOS 12454124551245618647 Bose, D. Chandra Modern marketing : principles and practice / D. Chandra Bose . – New Delhi : PHI Learning Pvt. Ltd, 2010. x, 314 p. ISBN 978-81-203-3945-3 : 250.00. Subjects--Topical Terms: COMMERCEMARKETINGSALES FORCASTING Dewey Class. No.: 658.8 / BOS