CONSUMER BEHAVIOR : CONCEPTS & APPLICATIONS

By: Loudon, David L.

Contributor(s): BITTA, ALBERT J. DELLA [Editor].

Material type: Text

TextPublisher: NEW YORK : MCGRAW-HILL-BOOK COMPANY, .Edition: 3rd ed.Description: xix, 726 p.ISBN: 0-07-100562-5.Subject(s): CONSUMER BEHAVIORDDC classification: 381.33

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Item type	Current library	Call number	Status	Date due	Barcode
TEXT BOOKS	JDBI Learning Resource Center	381.33 LOU (Browse shelf(Opens below))	Available		2388

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