Taxmann's advertising planning and decision making / Kavita Sharma

Material type: Text

TextPublisher: New Delhi : Taxmann Publications, 2011.Description: xvii, 373 p.ISBN: 978-81-7194-942-7.Subject(s): ADVERTISING-ITS MEANING, NATURE AND IMPORTANCEDDC classification: 659.111

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
TEXT BOOKS	JDBI Learning Resource Center	659.111 SHA (Browse shelf(Opens below))	Available		13151
TEXT BOOKS	JDBI Learning Resource Center	659.111 SHA (Browse shelf(Opens below))	Available		13152

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Previous	659.10954 KUM Advertsing, brands and consumer behaviour the Indian context	659.10954 KUM Advertsing, brands and consumer behaviour the Indian context	659.111 KEL Advertising media planning a brand management approach	659.111 SHA Taxmann's advertising planning and decision making	659.111 SHA Taxmann's advertising planning and decision making	659.15 BEL Silentselling best practices and effective strategies in visual merchandising	659.15 PEG Visual merchandising and display	Next

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