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Consumer behaviour and advertising management / Matin Khan
By: Khan, Matin.
Material type:
TextPublisher: Kolkata : New Age International, 2011.Description: xv, 374 p.ISBN: 9788122419474.Subject(s): CONSUMER BEHAVIORDDC classification: 658.8342
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| TEXT BOOKS | JDBI Learning Resource Center | 658.8342 KHA (Browse shelf(Opens below)) | Available | 12688 | |
| TEXT BOOKS | JDBI Learning Resource Center | 658.8342 KHA (Browse shelf(Opens below)) | Available | 12689 | |
| TEXT BOOKS | JDBI Learning Resource Center | 658.8342 KHA (Browse shelf(Opens below)) | Available | 9417 |
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| 658.834 UND Why we buy the science of shopping | 658.8342 CON Consumer behavior building marketing strategy | 658.8342 EMO Emotion marketing concepts and cases | 658.8342 KHA Consumer behaviour and advertising management | 658.8342 KHA Consumer behaviour and advertising management | 658.8342 KHA Consumer behaviour and advertising management | 658.8342 WOO Market-driven thinking achieving contextual intelligence |
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