JDBI Learning Resource Center

Competitive strategy techniques for analyzing industries and competitors

658.4012
POR

9548

Porter, Michael E.

Competitive strategy : techniques for analyzing industries and competitors / Michael E. Porter . – New York : Free Press, 2004.

xxviii, 396 p.

ISBN 0-7432-6088-0 .


STRATEGIC PLANNING

658.4012 / POR
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