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Principles of marketing and e-commerce

658.8
LAH

1296616777

Lahiri, Isita

Principles of marketing and e-commerce / Isita Lahiri, Sujit Kumar Ghosh . – Delhi : Pearson, 2012.

xxv, 445 p.

ISBN 9788131761380 .

Subjects--Topical Terms:
E-COMMERCE
MARKETING

Dewey Class. No.: 658.8 / LAH

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